OpenAI first made Sora publicly available in late 2024, but it wasn’t until the company launched Sora 2 and its stand-alone app last September that the video generator reached mainstream attention. Just days after release, it quickly took the No 1 spot at the top of Apple’s app store. People created all sorts of absurd short videos, such as Diana, Princess of Wales doing parkour and dogs driving cars. But the video generator also received criticism for violent and racist videos, as well as the use of copyrighted characters, deepfakes and misinformation.